Let's get started! Challenge # 1.
Not getting your info products done.
A lot of people who have started in this business quit even before they launch their first info product.
The problem? They started having a great, huge ambition with so much determination but somehow found themselves stuck along the way.
This usually happens when you aim to bite more than what you can chew.
The solution here is to always start small and to have goals that are attainable.
Don't start thinking about launching a huge teleseminars instead, start by writing eBooks or short reports.
Nobody will sign up to your teleseminars anyway if you're still a nobody in this field.
Challenge # 2.
Inability to make a sale.
Creating info products is undoubtedly overwhelming and time-consuming.
That is why, people get frustrated when they're unable to make money from the products that they've created.
The solution here is to sell something that people would want.
Don't start without doing market research.
You would want to make sure that you have a viable market for the products that you're going to create.
My advice is to get the pulse of your potential buyers first.
Conduct polls to know the number of people who are more likely to buy from you to ensure that you will not be wasting your precious time and energy.
Challenge # 3.
Inability to make decent income.
A lot of people are hoping that they can quit their day jobs after they launched their information business in the online arena.
Imagine their frustration if after 3-6 months, they're still not getting the kind of money that they were hoping to get in the beginning.
What you can do aside from creating products that people would want to buy, is launch aggressive internet marketing campaign.
Knowing how to properly promote your info products and knowing how to communicate their unique selling preposition are the keys.
I would recommend the use of content marketing, social media marketing, and paid advertising tools.
Challenge # 4.
Unable to get affiliates to promote your info products.
One of the biggest myths not only in information marketing but also in internet marketing is that you can easily get other people to sell your products and services for commission.
Well, that's not always the case.
If you're just starting out and I you're unknown in your niche, nobody will waste their time and energy promoting something that will most likely not to sell.
If you want affiliates to come to your doorsteps, you'll need to earn some respect in your niche first.
You must also have proofs that your products are sellable.
Establishing your expertise and positioning yourself as one of the most trusted person in your niche before looking for affiliates would be the best thing to do.